After watching the Thursday night game vs. the Rams, it has become apparent that something desperately needs to be done in order to improve the Arizona Cardinals offense. The running game was non existent, again, both the fault of the offensive line not blocking and Ryan Williams missing some of the holes he was rarely given. Kevin Kolb was also unable to hit open receivers in stride at times which may have been the difference between this team scoring an offensive touchdown or not.
It is no secret that the offensive line is the weakest part of this team. Yet that is something that unfortunately will not be able to improve much as the season goes on, however something that can and should change as the season goes on is the play calling. Since the Cardinals offensive line clearly couldn't block three rushers (embarrassingly), the coaching staff needs to make an adjustment in the blocking game, such as keeping a running back for protection instead of sending him out on a route. This worked at least one time in a big way as Kolb was almost sacked but was able to scramble after a very impressive block by backup running back William Powell.
If the coaching staff isn't going to decide to keep a running back for protection, then they need to make sure the running back in the game is almost constantly looking for the ball so if Kolb is pressured early he has a player to dump the ball off to. This is where I think Ryan Williams could really shine, vs. the Rams when Williams got his lone reception he was able to make the first guy miss with an impressive juke and pick up five yards. Doing this more often on offensive can easily turn a five yard loss into a five yard gain and cut down on the times Kolb is sacked.
One of the positives I was able to take away from the game vs. the Rams was how Kolb targeted Larry Fitzgerald early and often. Fitzgerald ended the night with 8 receptions for just under 100 yards, which is a stat line I would be proud to take from a star wide receiver as long as touchdowns are mixed in every once and a while. Kolb was also able to spread the ball around well as he completed passes to 10 different players but stayed focused on Fitzgerald for most of the game which is how I think this offense will progress as the season goes on.