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10/23 Arizona Cardinals news: TV ratings soar as Cards win games

Your Thursday roundup of Arizona Cardinals and NFC West news.

Christian Petersen

Fans have taken notice of the Arizona Cardinals. I kind of called this weeks ago. You'll see.

Cardinals

TD Underscores Andre Ellington-Stepfan Taylor Friendship
Running backs first met at Senior Bowl, forged relationship

Ed Stinson Looks Good On Defensive Line
Notebook: Wait and see with Campbell; Palmer in the clear; TV ratings soar

Cardinals Blogs | Passes for everyone because no INTs allowed
"As long as that ball’s in somebody’s hands and the chains are moving, our guys are happy and they’re blocking for each other and being used as a decoy for each other to get each other open," Palmer said. "They’ve been very unselfish."

Andre Ellington carrying weight of Arizona Cardinals offense as feature back
At this time last year, the Cardinals were limiting Andre Ellington's playing time because they didn't think he could survive the pounding of a heavy workload on game days. This year, they are limiting Ellington's practice time so he's healthy enough to take on a heavy workload on game days.

Arizona Cardinals' Carson Palmer says nerve no longer an issue
"Yeah, knock on wood," Arians said, rapping three times on the top of table at which he was sitting. "Hopefully, we don't have to talk about that one anymore."

'Dependable' Stepfan Taylor wants to be ready when Arizona Cardinals need him
A running back is tied for the team lead in touchdowns for the Arizona Cardinals. And it's not Andre Ellington.

Palmer on contract talks: 'It's a one-year league' | FOX Sports
"To be honest, I don't put a lot of weight in it or think much about it. I've got so much going on just getting ready for Philadelphia and just getting over the corrections from Oakland," he said Wednesday.

Arizona Cardinals continue to draw record TV ratings
The Arizona Cardinals have started the season 5-1 for the first time since 1976, and Valley TV viewers have taken notice.

It will take a while to see if it sticks, but fans are excited about what Steve Keim and Bruce Arians are building in Arizona.

Rest of NFC West

Wondering why the 49ers secondary struggled against the Broncos? - Niners Nation
The 49ers secondary was torched by Peyton Manning in Week 7. There are several reasonable explanations for the troubles.

49ers mid-season review: Quarterbacks - Niners Nation
San Francisco 49ers quarterback Colin Kaepernick is on pace for career highs in most categories. Will we see him reach those highs, and how will this roller coaster end come January or February?

Seahawks advanced stats, Week 8: The difference between good and great - Field Gulls
Seattle got fooled in St. Louis on Sunday, but maybe they're not that far away from being as good as they can be, or as great as they want to be.

This Week In Defense: Seahawks vs Rams, Week 7 - Field Gulls
Breaking down Seattle's struggles on defense.

The Stretch That Will Define the Rams' Season - Turf Show Times
Here comes the most brutal stretch of our schedule. Four out of five on the road and all against playoff contenders. Will the Rams be able to survive this gauntlet?

Are the Rams finally turning things around? - SBNation.com
The Rams upset the Seahawks last week to shake off a 1-4 start by leaning on their young players and shaking off a coach's conservative tendencies. Retired NFL defensive end Stephen White wonders if it was a sign of things to come for St. Louis.